Mitra Marble Brand Identity Design

Mitra Marble draws its name from a mythological source that embodies the values of light, wisdom, and learning. The brand is built on a profound commitment to preserving the age-old tradition of transforming stone, a practice that has spanned the annals of history. With this rich narrative in mind, my design approach was twofold, aimed at both honoring the brand's deep-rooted tradition and ushering it into the modern era.

At the core of this brand identity is the use of an emblem and a strong logotype. The emblem symbolizes the essence of light, shedding radiance on the brand's journey. It signifies a beacon of knowledge, emphasizing the brand's unwavering pursuit of wisdom in the stone industry. The logotype, on the other hand, exudes strength and permanence, mirroring the enduring qualities of Mitra Marble's craftsmanship.

In a visual sense, I employed a color palette inspired by the most exquisite shades of marble. This not only pays homage to the materials Mitra Marble works with but also infuses the brand with life, artistry, and sculpture.